On Brand with Jimmy Fallon S1E2: Billboard in the Sky

  • Aired: 2025-10-03
  • Time: 20:00:00
  • Runtime: 60 minutes

Overview

Southwest Airlines enlists the On Brand Agency to help tout something extra that's arriving inflight; the stakes are sky-high as the winner will see their campaign brought to life as a commercial plane wrap; the losers are at risk of elimination.

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